While we're on the subject of "Urban Fantasy" (what I like to call Vampire Porn; see below), Robert at Fantasy Book Critic discusses the growing selection of Urban Fantasy novels available these days.  In his review of Mark Henry's Happy Hour of the Damned, he discusses what Henry has done for this popular sub-genre:

Conceptually, there’s nothing new about having supernatural entities like vampires, zombies, werewolves, and whatnot existing alongside humans and having their own hotspots in nightclubs and bars. Just read one of Laurell K. Hamilton’s Anita Blake novels for that idea, but Mark Henry does take it a step further with the aforementioned magazines, their own newspapers, a reality TV show—Undead on Tape—a spa, and even a 12-step group!

I can't believe writing about zombie spas is someone's job.